August 31, 2005

Podcasting

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y morning began with a fifteen minute conversation with one of the most colorful and talented of rock musicians. Once, long ago. he was the drive behind the Beach Boys, but, as he stated most clearly, he is no longer a Beach Boy; Brian Wilson. The interview will be aired in a couple of segments at various times of the day, within the next 48 hours, on KNX a.m. Prior to that and subsequently too, the conversation can be monitored through Podcasting - a fairly new method of receiving syndicated audio content - at no cost. Once the interview is put on the server, users can simply listen to the file at any time, anywhere in the world, or it can be downloaded to your PC or Mac by using Podcasting software. Since Podcasts are MP3 audio files, users can also transfer feeds to an MP3 player, if desired.
It is very exciting technology and has become known as "Radio by Appointment" or "News on Demand". All of the more memorable of the conversations of the past year will be included in the available library. The upcoming few days will include a most revealing conversation with Dominic Dunne of Vanity Fair. He's that brilliant society reporter who appears to have a fascination with celebrity involved murders. This began, for him, with the brutal slaying of his only daughter by her boyfriend. The fellow was as guilty as sin, but only served less than 4 years behind bars. His coverage of the sickening revelations during the O.J.Simpson trial made an enormous impact on his readers and his frequent TV appearances during that period turned him into a celebrity. We'll hear his views on Robert Blake's civil case, in the wrongful death shooting of his wife, Bonnie Bakely. He's soon to be heading west to report on the upcoming trial of record producer Phil Spector. A most bizarre man and a very strange case.
With Podcasting you can call on the conversations at any time and you can also 'subscribe' (at no cost to you), which would mean that you would have downloaded to your compuer, automatically, anything we broadcast, any time.
Podcasting, like so many of the emerging formats, had an underground and cutting edge beginning. There are thousands of podcasts being created every day by amateurs. Now more and more "pros" are getting involved and with the medium being barely a year old, the medium is sure to change and grow considerably in the immediate future.
No one is making any money out of this - yet. But it is fun.
I'm lead to believe that in terms of advertising, the medium is beginning to attract interest. Many podcasts already have small-scale advertisers or sponsors.
I do hope you'll join us...wherever you are in this world..at any time.
There are several links from our website to our Podcasts, including:
http://podcast.medianext.com/stations/knx/

In my next journal I must tell you how I think and feel about the man who supposedly is our Chief Executive. We deserve better...much better. And then I'd like very much to hear your response.

Michael




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